The “Say My Name” tee was designed to show the beauty and strength of the black community and supporters. By using augmented reality, "Say My Name” becomes a living tee that presents the roster of men and women who gave their lives, whether by choice of not, to push us to where we are today. It's light, soft, and more importantly eco conscious and giving. 100% of the net proceeds go to the NAACP Legal Defense and Education Fund, Black Visions Collective, and Campaign Zero, organizations committed to providing opportunity, support and legislative change benefitting our society in its journey to racial equality and safe police practices across the United States. A relaxed unisex fit made of 100% pre-shrunk, super soft jersey cotton. Making an impact and addressing a systemic imbalance.